How to Stand Out When Applying for Creative Jobs
How to Stand Out When Applying for Creative Jobs: Lessons from the Hiring Side
As a creative professional—whether you're a photographer, videographer, designer, or multi-hyphenate—it’s easy to think your portfolio should speak for itself. But after reviewing dozens of applications for a recent role, I realized there are consistent oversights that hold talented creatives back from getting interviews. If you're currently on the hunt or plan to apply for creative positions, here are some must-follow tips to help you stand out—for the right reasons.
1. Read the Full Job Posting—Then Follow It Exactly
This might sound basic, but it's critical: always read the full job listing, including how and where to apply. For our recent LinkedIn post, we specified two very clear requirements:
- You must be based in Colorado.
- Applications must be submitted via email and include a resume, cover letter, and portfolio.
We received many applications from people out of state or who only submitted a resume through LinkedIn. Ignoring directions is a red flag. It tells us you either didn’t read the posting thoroughly or don’t follow instructions—neither of which instills confidence.
2. Customize Your Resume and Cover Letter
Your resume should speak directly to the role you’re applying for. That means it might need a redesign, a reordering of experience, or highlighting specific projects more relevant to the job. A generic resume shows minimal effort. If you want the interview, show you understand what the role requires and that your experience aligns.
As for the cover letter, it’s not just a place to list accomplishments. Show who you are and strike a balance between confidence and curiosity. Highlight what you bring to the table—but also express a willingness to learn, grow, and adapt to the company’s culture and processes. Even with experience, joining a new team means being a sponge.
3. Prepare for Screening Interviews Like You Mean It
When you get a screening call, it’s your chance to show you're not just capable, but also invested. Here's how:
- Research the company—beyond their homepage. Know what they do, who they serve, and what their values are.
- Be ready to answer: "Why us?" and "What do you know about our work?" Make it personal and specific.
- Practice a succinct, clear summary of your experience.
- Prepare examples of challenges you've faced and how you handled them—especially those relevant to the role.
- Always, always bring thoughtful questions. Not asking anything signals disinterest or a lack of preparation.
4. Your Online Presence Matters—A Lot
If you're applying via LinkedIn or referencing a portfolio site, make sure both are polished and up to date. That means:
- A professional (but authentic) photo on your LinkedIn profile.
- A clear headline and summary of who you are and what you do.
- If you’re open to work, activate the “Open to Work” banner.
- Ensure your portfolio represents your style and the kind of work you want to do. Curate it. Show your best, not just everything.
5. Creatives: Let Your Visual Work Speak—But Don’t Forget the Words
Many creatives find it challenging to “sell themselves” in writing. We’re often visual thinkers, not marketers or salespeople. But remember: your resume and cover letter are your first impression. Make them count. If words aren’t your strong suit, consider working with a friend or mentor to tighten them up.
Your visuals show what you can do—but your application materials show that you care, pay attention, and are ready to be part of a team.





